The Bharat Tex Trade Federation (BTTF) and Première Vision Paris have signed a Letter of Intent to strengthen textile and apparel trade between India and the European Union. The partnership is meant to open up more opportunities for Indian manufacturers, exporters and designers in global markets, while also pushing innovation, sustainability, design and international sourcing across the textile chain.
Partnership to Boost Textile Trade, Innovation and Global Market Access
Florence Rousson, CEO of the Fashion Division at Première Vision SA, and Naren Goenka, Chairman of the Bharat Tex Trade Federation, signed the Letter of Intent. The exchange took place during the inaugural session of Bharat Tex 2026, with Union Minister of Textiles Giriraj Singh present.
The collaboration is a meaningful step toward closer institutional ties between India and France in the textile and apparel sector. It also comes right after the successful conclusion of negotiations on the India-EU Free Trade Agreement, which is expected to widen market access and make Indian textile and apparel exports more competitive.
What the Minister Said
Speaking at the event, Giriraj Singh said the partnership would help Bharat Tex grow into a stronger global platform, one that connects MSMEs, first-time exporters and manufacturers with leading European buyers. He added that it positions India as a reliable, innovative and sustainable sourcing destination.
Senior officials from the Ministry of Textiles attended the signing, along with BTTF representatives, exporters, international buyers, sourcing consultants and other industry stakeholders.
About Première Vision Paris
Première Vision Paris is among the world’s leading textile and fashion sourcing exhibitions, bringing together manufacturers, designers, brands, buyers and sourcing professionals from across the global fashion industry. It functions as a hub for trend forecasting, design innovation, sustainable sourcing and business collaboration.
What the Agreement Covers
Under this partnership, Indian manufacturers, exporters, MSMEs and emerging brands get greater access to international buyers through Première Vision Paris. That means a chance to showcase textiles, apparel, accessories, technical textiles, sustainable materials and other fashion innovations on a global stage.
At the same time, Première Vision’s global network gains stronger access to India’s integrated textile value chain through Bharat Tex, opening doors for sourcing deals and long-term business partnerships. The agreement also includes reciprocal participation in Bharat Tex and Première Vision Paris, along with closer buyer-seller engagement and an exchange of trend and design intelligence between the two platforms.
Ministry’s Perspective
Neelam Shami Rao, Secretary of the Ministry of Textiles, said the collaboration reflects India’s expanding role in the global textile industry. All in all, it supports the Prime Minister’s 5F Vision by reinforcing the country’s position as a global partner for sourcing and innovation.
Key Takeaway: This partnership between the Bharat Tex Trade Federation and Première Vision Paris is founded on the idea of deepening India-EU textile cooperation through trade, innovation, sustainability and design. It’s anitcipated to improve global market access for Indian textile manufacturers and exporters. At the same time, it will enable to strengthen India’s position as a major sourcing destination in the global textile and apparel industry.
MCQ’s:
1. The primary objective of the partnership is to:
A. Increase textile subsidies in India
B. Strengthen textile and apparel trade between India and the European Union
C. Establish new textile parks in Europe
D. Promote only technical textiles
2. The Letter of Intent was signed during:
A. India International Trade Fair 2026
B. Bharat Tex 2026
C. Vibrant Gujarat Summit 2026
D. Global Textile Expo 2026
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